Copywriting | Ratio7

21 Jun Are You Ready to Outsource?

Posted at 01:57h in Business, Copywriting, Creativity, Design, E-commerce, E-Marketing, Logos and Branding, Marketing, Social Media, Website Design & Development

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Outsourcing seems to be one of the most frequently used words online today. Lots of things can and are outsourced by businesses on a daily basis. Are you outsourcing anything, and if not, should you be? Good examples of frequently outsourced services are web design, writing and virtual assisting. Different businesses have different requirements but they can very often save money...

24 Apr How Long Should it Take You to Write Content for Your Website?

Posted at 04:29h in Copywriting

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This is a question many people ponder over when it comes to writing content for their sites. It doesn’t matter whether it is a blog post, an article, a web page or anything in between. Should it take fifteen minutes, an hour, two days or anything else? In truth there is no firm answer to this question. In fact the question...

24 Feb Do You Really Need a Huge Website?

Posted at 07:48h in Copywriting, Website Design & Development

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If you’re thinking about setting up a new website – regardless of what the reason might be for doing so – you might be thinking about size. Many websites are laden down with pages, sections, blogs and much more besides. But does this mean all websites should be built in this way? Not at all; in fact it is far more...

15 Feb The Advantages of Adding Timely Content to Your Website

Posted at 02:14h in Blog, Copywriting, E-Marketing, Search Engine Optimisation

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You probably already know how important it is to add content to your website on a regular basis. This is one of the most important ways to make sure your website ranks higher in the search engines. A regularly updated site is a fresh site with fresh content to share with its readers. It is very likely therefore to rank...

05 Jan How Regular are Your Blogging Efforts?

Posted at 07:30h in Blog, Copywriting, E-Marketing

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Blogs can be extremely powerful traffic generators and money spinners. But they can also fail miserably. Which category would you put your blog into? Even if you have reluctantly admitted that your blog fits better in the second category than the first, it’s not too late to do something about it. There is an affliction in blogging that we might call...

09 Sep What Does Your Personal Blog Say About You?

Posted at 01:35h in Blog, Copywriting, Mobile, Search Engine Optimisation

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A blog is, by definition, all about you. At least it is if it’s a personal blog. But that doesn’t mean you should put any less work or effort into it than you should with a blog designed to promote your company or business. A lot of people want to earn money from their blog, and why not? If you could...

06 Sep Getting the Balance of Words and Images Just Right

Posted at 07:34h in Copywriting, Creativity, Design, Magazines, Print

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Your website is a window onto the world – a window through which potential customers can look to find what they need. It almost seems as if everyone knows what a good website should look like, but actually designing one and getting the right mix of words and images is a lot harder than you think. Images speak a thousand words,...

05 Sep Can’t You Just Write it Yourself?

Posted at 06:39h in Copywriting

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If there is one thing that many webmasters try to get done on their own, it’s copywriting. It doesn’t matter whether that means coming up with blog posts, articles or content for their website, they want to do it all themselves. It seems to be the one thing they’ll cobble together in a hasty half hour while they pay the...

25 Aug Does anybody actually make money from blogging?

Posted at 15:49h in Blog, Copywriting, Marketing

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Now this is a complex question that has many answers. For starters you can make money in two ways from any blog – either directly or indirectly. Directly would mean putting links and adverts on your blog. When someone clicks on them you earn some cash. Indirectly means setting up a blog that is connected to your business. You might...

26 Jul Spelling mistakes are costing us millions!

Posted at 01:39h in Blog, Copywriting, Marketing, Search Engine Optimisation

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Online entrepreneur Charles Duncombe has released information about the shocking state of spelling on websites. Following an in-depth analysis of website figures, it has been revealed that the use of bad spelling can actually cut online sales by half. This news is rather worrying - to put it mildly! So what exactly is going on here? Are we forgetting the basics...