No matter how good your business was to begin with, there is every chance you’ll get stuck in a rut eventually. Some ruts are borne out of success, where you end up achieving what you set out to with your business and not touching it because it works. This leads you to settle, and that can mean getting into a...
Twitter, LinkedIn and Facebook – three of the most popular and often used social media sites for business people and entrepreneurs across the web. Are you one of them? With so many corporate entities and businesses making the most of these social media sites today, it would be a crime not to join them. Social media can be intimidating when you...
Sometimes it doesn’t matter how much preparation you put into creating a website or blog and getting traffic to it. Whatever you do there are times when you simply can’t seem to get the visitors you want. Some people simply give up when they get to this stage. But this is the point where you need to remember that not everything...
There must be millions of blogs online that were started with enthusiasm, desire and excitement. But equally there are many that have since been forgotten. They are easy to spot – they would have had almost daily posts to begin with, perhaps for the first week or two at least, and then they dropped off virtually to nothing. This is always...
Some people think all they need to do is to whack up a website and wait for the customers to come rolling in. Of course in reality things are very different. You might get some if you apply a casual approach to creating a website, but you won’t get as many as you would from a more targeted approach. The best...
Most people online today know what SEO means. But the importance of search engine optimisation can be underestimated. While it is true that some sites have succeeded despite having no sense of SEO in their content, many others have failed for the same reason. This is why it pays to make sure you do ‘get’ SEO. Search engine optimisation is a...
There is a saying that goes something like this: “If you continue to do what you’ve always done, you’ll carry on getting what you’ve always got.” How true that is. But lots of people will stride out into the early days of 2012 and follow that adage without even realising it. It might be that your business didn’t achieve what you...
It hardly seems possible that another year is nearly over. But here we are, looking back on 2011 and looking ahead to the promise of 2012. There is no doubt that 2011 has been a tough trading year for many people. But whether you include yourself in that description or not, there couldn’t be a better time to look ahead...
If you read this part of our website on a regular basis, you’ll know that we have written about the advantages of multiple revenue streams before. But just as other revenue streams can dry up, so can internet revenue streams. The trick is in knowing what to do when this happens. Multiple revenue streams are always the best way to earn...
A business blog without a purpose is like the proverbial ship without a rudder. It heads off to find new lands and experiences, but it doesn’t stand much chance of actually getting there. If it does find something worthwhile it will be due to chance more than anything else. So how can you make sure your business blog has a focus,...