Ratio7 met with her to discuss her need to develop her memorability in the minds of her prospects and clients. The result from Ratio7 produced a unique logo design, business card, letterheads and email signature. The colours, typography and layout were carefully designed to communicate the playful, youthful overtones of childhood education, without appearing “childish.” Ratio7 were also able to manage Liz’s print needs for her new stationary, which she was then able to distribute for marketing her business.