Twitter, LinkedIn and Facebook – three of the most popular and often used social media sites for business people and entrepreneurs across the web. Are you one of them? With so many corporate entities and businesses making the most of these social media sites today, it would be a crime not to join them. Social media can be intimidating when you...
This month in the Red Room we look at old and tired web designs and how they can affect your business along with what message a forgotten blog sends to your customers....
There must be millions of blogs online that were started with enthusiasm, desire and excitement. But equally there are many that have since been forgotten. They are easy to spot – they would have had almost daily posts to begin with, perhaps for the first week or two at least, and then they dropped off virtually to nothing. This is always...
Some people think all they need to do is to whack up a website and wait for the customers to come rolling in. Of course in reality things are very different. You might get some if you apply a casual approach to creating a website, but you won’t get as many as you would from a more targeted approach. The best...
There was a time – a good few years ago now – when all you had to do to get online was to whack up a very simple website with a very basic design. Nowadays of course all this has changed. It’s not enough to have a website anymore – you have to have a site that looks good, feels good...
In this months edition of our Red Room blog, Helen looks at connecting with your customers through video, embracing the future of websites and the difference between a website and an optimised website?...
Doing business online is the best way to find new customers in all kinds of locations. But if you are used to having an offline presence you might feel nervous about going online and having your own website. This is particularly true if you are thinking of actually selling your goods and services from the site itself. Depending on your way...
More and more businesses are realising that e-newsletters are a wise way to build their business. Not only do they keep your business name in the forefront of your customers’ minds, they also generate more sales over the short and long term. It’s understandable that you might feel nervous about committing to a regular newsletter. After all every single one has...
Your website is a window onto the world – a window through which potential customers can look to find what they need. It almost seems as if everyone knows what a good website should look like, but actually designing one and getting the right mix of words and images is a lot harder than you think. Images speak a thousand words,...
Colour trends vary by genre: home decor, fashion, automotive and, not surprisingly, digital media. Like fashion, certain colours and colour combinations are often in or out, hip or passe'. Who can forget peach and teal from the 1980's or burgundy and hunter green from the 1990's? But, like fashion, certain colours and combinations gain new popularity because of their retro...