Most people online today know what SEO means. But the importance of search engine optimisation can be underestimated. While it is true that some sites have succeeded despite having no sense of SEO in their content, many others have failed for the same reason. This is why it pays to make sure you do ‘get’ SEO. Search engine optimisation is a...
It hardly seems possible that another year is nearly over. But here we are, looking back on 2011 and looking ahead to the promise of 2012. There is no doubt that 2011 has been a tough trading year for many people. But whether you include yourself in that description or not, there couldn’t be a better time to look ahead...
There was a time – a good few years ago now – when all you had to do to get online was to whack up a very simple website with a very basic design. Nowadays of course all this has changed. It’s not enough to have a website anymore – you have to have a site that looks good, feels good...
Doing business online is the best way to find new customers in all kinds of locations. But if you are used to having an offline presence you might feel nervous about going online and having your own website. This is particularly true if you are thinking of actually selling your goods and services from the site itself. Depending on your way...
The internet is changing all the time, and as it changes the idea of making money online can change too. There used to be a time when anyone could set up a simple website and expect to make some money from it, but those times are long gone. The good news is that there are many more ways to make...
Yes it’s a strange question, but it’s one that should be answered – especially if you’re going to make it profitable. It’s amazing that some people aren’t able to describe their business in a single sentence. For some reason some believe that setting up an online business and promoting a website is a lot easier than creating an offline business. But...
People seem to have very different opinions on what money means when it comes to their business. Some people are reluctant to put money into their online venture because they think of it as a gamble. Why invest money in a website when you may not get a single penny in return? It’s true that you can start making money from...
There is no doubt that the internet has become the focus of all our lives over the past decade or so in particular. This has led to many new and exciting ways to promote your business. You can have a website, you can have countless social media accounts and you can have a blog. There is plenty more you can...
A blog is, by definition, all about you. At least it is if it’s a personal blog. But that doesn’t mean you should put any less work or effort into it than you should with a blog designed to promote your company or business. A lot of people want to earn money from their blog, and why not? If you could...
Research undertaken by Universal McCann in 2008 revealed that there were around 184 million active blogs available on the Internet. Since then, the popularity of blogging has accelerated rapidly - to the point where accurate figures have not as yet been obtained for 2009-2011, this would suggest that blogs are not a passing phase. So why exactly do people love blogging...