In February's edition of the Red Room we are talking website content and plenty of it. Helen talks us through the advantages of adding timely content to your website and why we shouldn't be scared of making videos for your site. Grab a latte and a comfy chair and enjoy....
If you’re thinking about setting up a new website – regardless of what the reason might be for doing so – you might be thinking about size. Many websites are laden down with pages, sections, blogs and much more besides. But does this mean all websites should be built in this way? Not at all; in fact it is far more...
You probably already know how important it is to add content to your website on a regular basis. This is one of the most important ways to make sure your website ranks higher in the search engines. A regularly updated site is a fresh site with fresh content to share with its readers. It is very likely therefore to rank...
Website design is a powerful tool. When it is used correctly it can engage the visitor and keep them on the site and the page. But it can also be too powerful for some to wield. This is why it makes sense to hire a professional in web design when it comes to creating or overhauling your website. Let’s think about...
There was a time – a good few years ago now – when all you had to do to get online was to whack up a very simple website with a very basic design. Nowadays of course all this has changed. It’s not enough to have a website anymore – you have to have a site that looks good, feels good...
After the successful launch of the Spa website several years ago, Ratio7 was asked to refresh the website to mark the relaunch of the Spa, including a new colour scheme. The website was given a stunning makeover on a tight budget and included new branding and a brown and cream colour scheme that runs throughout the site. The website was search...
If you’re not sure, the chances are you’ve got the first kind. The answer to this question is simple – optimised sites tend to get a lot more relevant traffic than ones that haven’t been optimised. Search engine optimisation – or SEO to give it its shorter and more manageable name – is very important when it comes to creating...
Doing business online is the best way to find new customers in all kinds of locations. But if you are used to having an offline presence you might feel nervous about going online and having your own website. This is particularly true if you are thinking of actually selling your goods and services from the site itself. Depending on your way...
More to the point, do you know how to make it say wow? Let’s face it most of us know a good website when we see one. It’s also fair to say we can easily spot a bad website. Bad websites make us flee to other, safer havens. Good ones make us stick around and explore what there is to...
Your website is a window onto the world – a window through which potential customers can look to find what they need. It almost seems as if everyone knows what a good website should look like, but actually designing one and getting the right mix of words and images is a lot harder than you think. Images speak a thousand words,...