If you spend some of each day on the internet, you will probably see lots of different websites promoting one thing or another. Not all of them are sales website – some are purely for informational purposes. However, if you want to sell goods or services online you will need to get a professional website that is able to bring...
Remember when you could design a website on your own and put it up on the web in a matter of minutes, let alone hours? In those early heady days of the internet it didn’t matter what it looked like, since everyone was still wowed by the idea you could have such a site. It goes without saying things have changed...
Are you frustrated by your existing web design? Did you think it would attract lots of visitors, only to find it did nothing of the sort? Do the visitors that do arrive on your site leave just as quickly? Whatever the nature of the problems you might currently have, there are usually solutions you can look into. Many people invest in...
How important would you say creativity is when it comes to developing your business? Would you say it is the most important aspect of all, the tool that enables you to stand out among the crowd of competitors who are jostling you at every opportunity? Or would you say it doesn’t really have much bearing on what you do from...
If you’re thinking about setting up a new website – regardless of what the reason might be for doing so – you might be thinking about size. Many websites are laden down with pages, sections, blogs and much more besides. But does this mean all websites should be built in this way? Not at all; in fact it is far more...
Some people think all they need to do is to whack up a website and wait for the customers to come rolling in. Of course in reality things are very different. You might get some if you apply a casual approach to creating a website, but you won’t get as many as you would from a more targeted approach. The best...
It’s amazing how many webmasters shy away from making videos for their websites. The normal way for many of them to get in touch with their readers is to write a blog post or an article. This is great for SEO and it provides content that the spiders can crawl to index for the search engines. But it doesn’t tell the...
In this months edition of our Red Room blog, Helen looks at connecting with your customers through video, embracing the future of websites and the difference between a website and an optimised website?...
If you’re not sure, the chances are you’ve got the first kind. The answer to this question is simple – optimised sites tend to get a lot more relevant traffic than ones that haven’t been optimised. Search engine optimisation – or SEO to give it its shorter and more manageable name – is very important when it comes to creating...
Yes it’s a strange question, but it’s one that should be answered – especially if you’re going to make it profitable. It’s amazing that some people aren’t able to describe their business in a single sentence. For some reason some believe that setting up an online business and promoting a website is a lot easier than creating an offline business. But...